Hello! I'm Maria G.
I'm a Digital Marketing Expert
I’m thrilled to have you here! With 6 + years of experience in lead generation, I specialize in helping businesses like yours maximize results and drive real growth. I’ve managed digital marketing budgets ranging from $5k per month to $100k per month across Facebook and Google Ads, with a strong focus on lead generation. The highest budget I’ve personally managed was around $1.2 million annually, where I was responsible for allocating spend, optimizing campaigns, and ensuring a strong return on investment. Scroll down to learn more about my work, or feel free to reach out anytime with your questions.
SOFTWARE & SKILLS
I CAN HELP YOU
Maximize Your Business Growth with Data-Driven Marketing
Paid Media
I create high-converting ad campaigns that drive traffic, leads, and sales while optimizing your budget for maximum ROI.
SEO
From keyword research to on-page optimization and link-building, I help your website rank higher and attract the right audience.
Analytics
I set up and analyze data from Google Analytics, Tag Manager, Google Search Console and other tools to ensure your marketing efforts deliver measurable results.
Marketing Strastegy
I develop tailored marketing strategies based on industry trends and competitor analysis to position your brand for long-term success.
Case Studies or Skill Explanation
GOOGLE ADS AUDIT
Client in the Windows and Doors industry in the Toronto area, spending $30k CAD in Google Ads with less than 30 monthly leads (submitted forms conversions), missing a strategic conversion funnel and relevant landing pages
- Created a functional conversion funnel utilizing GHL to capture lead information and automate processes.
- Set up UTM Tracking, events, and conversions in Google Tag Manager to implement proper conversion tracking and identify sources.
- Conducted Keyword research using SEMRush and Arefz to target relevant keywords according to funnel stages.
- Utilizing proper keyword matches and optimized landing pages to be relevant to the ad messages.
- Created core audiences to use across funnel stages: cold, warm, and hot, as well as audience exclusions
- Used a geo-targeting strategy and local ads to reduce CPL and improve ROI.
- Compelling, persuasive Ad copy including relevant keywords to ensure a good quality ad score, utilizing AI tools like ChatGPT to optimize workloads.
- Created Lookalike audiences based on high-quality leads and converters
- Used high-intent lead forms for better filtering
METAL AD AUDITS
PROBLEM:
Client in the Windows and Doors industry in the Toronto area, spending CAD $3,662.13 in Meta Ads with 9 monthly lead conversions, missing a strategic conversion funnel and high-intent lead forms.
SOLUTION
- Created a functional conversion funnel utilizing GHL to capture lead information and automate processes.
- Set up UTM Tracking, events, and conversions in Google Tag Manager to implement proper conversion tracking and identify sources.
- Created core audiences to use across funnel stages: cold, warm, and hot, as well as audience exclusions
- Used a geo-targeting and demographic strategy to reduce CPL and improve ROI.
- Compelling, persuasive Ad copy and eye-catching graphics to connect with the audience, utilizing AI tools like ChatGPT and Adobe Firefly to optimize workloads.
- Created Lookalike audiences based on high-quality leads and converters for retargeting and engagement.
- Used high-intent lead forms for better filtering
- Tracking CRM and website events with proper Pixe
Contact Me
I would love to speak with you.
Feel free to reach out using the details below.